A few years ago, Target launched the clean alternative skincare line, Versed. They partnered with Who What Wear, the brand that also has an exclusive fashion and accessory line with Target. Who What Wear spent over 11 years in product testing and research and the Versed skincare line is inspired by the Who What Wear community.
I couldn’t resist the pretty packaging and affordable prices, so I purchased several items and will share my experience with the products in this Versed skincare review.

This Versed skincare review post contains affiliate links, and any purchases made through these links will result in a commission for me at no extra cost to you. Please read my Disclosure for additional information.
Versed: Clean Skincare at Under $25
The pricing at under $25 per item is very impressive since clean skincare tends to be on the more expensive side. Even if the formulations don’t warrant the price, there often is an expectation that clean skincare will be more expensive.
As a result, you will usually find clean skincare products at higher price points than those without the “clean” description. But the Versed line, with all products priced under $25 each, just may allow you to try a variety of products in the product line without breaking the bank.
Prior to writing this post, I previously tried the Versed Day Dissolve Cleansing Balm along with a handful of other drugstore cleansing balms. You can read my initial thoughts on the product in this post on drugstore cleansing balms. I was curious about the rest of the line, so I picked up a few more products.
It was quite hard to narrow down my choices. Since the products are not expensive, I wanted to try a few, but not the entire product line, which is now at over 20 products.
But before I knew it I had several items in my cart, and I had to edit my choices. I guess that’s fitting, considering the name of this website! Before I discuss my thoughts on the products I tried, here’s a breakdown of the collections in the line.
Dullness, Aging Skin, Dryness, and Problem Skin
The Versed product line currently has four collections: Dullness, Aging Skin, Dryness, and Problem Skin.
My skin concerns led me to the Aging Skin and Dullness collections, so I finally edited my selections down to a serum, mask, peel, and body oil in addition to the previously purchased cleansing balm.
Since my initial purchase, I bought several more Versed products, which I’ve added to this post. Read on for my thoughts on these products.
Versed Day Dissolve Cleansing Balm
Versed Day Dissolve Cleansing Balm is a cleansing balm that emulsifies into soothing milk once water is added. It contains eucalyptus, clove, and jojoba base oils.
I liked the clean-rinsing formula and thought it did a great job of removing my makeup. At first, I couldn’t get past the strong clove-like scent. I like the scent of eucalyptus, but the clove oil made it smell very medicinal to me.
Maybe it’s just because I love balm cleansers, or maybe it’s because the cleansing balm has truly grown on me, but I’ve really started to enjoy using this cleanser. I actually find myself reaching for this cleansing balm instead of others when it’s time to remove my makeup.
The size of this cleanser is a little smaller (2.3 oz) than some of the other cleansing balms (3.88 oz) I use, so keep in mind that you may go through a jar of this quicker than others.
Versed Stroke of Brilliance Brightening Serum
Versed Stroke of Brilliance Brightening Serum is formulated to brighten your skin, so it is not surprising that it contains Vitamin C. The serum contains a stable form of ascorbic acid in a water base.
Versed does not disclose the percentage of Vitamin C in the formulation but keep in mind that vitamin C (Sodium Ascorbyl Phosphate) is the 10th ingredient in the list of ingredients. A reader kindly informed me, and Versed confirmed that the serum contains 0.5% vitamin C, 1.0% Niacinamide, and 2.0% licorice root.
Licorice root is a plant-based extract that can help with discoloration and inflammation. Palmaria palmata extract is another plant-based extract that is found in dulse, a type of algae. This extract contains vitamins and minerals and has antioxidant benefits. It also helps to brighten the skin.
Active Ingredient: Niacinamide
Niacinamide is a star product all on its own. Niacinamide, a form of Vitamin B3, has an arsenal of skin benefits, especially for dull skin. It helps to brighten and reduce discoloration, inflammation, and pore size. It also has wrinkle-reducing properties. If that wasn’t enough, it’s great for oily skin and can treat acne while calming the skin.
Related Post: The Benefits of Adding Niacinamide To Your Skincare Routine
Versed Stroke of Brilliance Brightening Serum sinks right into your skin. It’s not tacky, and works well with the rest of my skincare routine.
I use it in the morning, and makeup applies nicely on top of it. I haven’t noticed any major changes in my skin yet, but this is a lower-priced facial serum with a nice mix of antioxidants, including Vitamin C.
Versed The Shortcut Overnight Facial Peel
Versed The Shortcut Overnight Facial Peel is my favorite product in the Versed skincare line. The peel contains a blend of lactic acid, glycolic acid, and a retinol (vitamin A) ester.
I’ve discussed how much I love lactic acid skincare products in this post on Sunday Riley Good Genes drugstore alternatives. Lactic acid products simply work well with my skin.
Glycolic acid reaches a deeper layer of skin than lactic acid, so those with sensitive skin may experience some irritation from products including glycolic acid.
I am sensitive to glycolic acid, but this product did not bother my skin at all.
Lactic Acid, Glycolic Acid & Retinyl Palmitate
The lactic and glycolic acids work together in this overnight to exfoliate dead skin cells, so in the morning, you may find your skin smoother and brighter.
The retinol ester Retinyl Palmitate is a lower-strength retinoid that is known to be less irritating than retinol. Allantoin, rosehip, and vitamin E soothe the skin.
I used the peel in place of my lactic acid treatment, so I apply moisturizer on top and leave it on my skin overnight.
I have been using this Versed skincare product two times a week, and I’ve noticed my skin has been brighter and smoother every single morning after I use it. I am currently loving this product!
Related Post: The Beginner’s Anti-Aging Skincare Routine
Versed Photos Please Brightening Tightening Face Mask
Versed Photos Please Brightening Tightening Face Mask is a clay mask containing turmeric and kaolin clay. It comes in a 1.5 fl oz. pouch that has a screw top, and per the instructions, you get 12+ applications from the mask.
Red kaolin clay helps with exfoliation and turmeric is for balancing and brightening your skin.
The one thing that stood out to me after using the mask multiple times is that the mask is as described: creamy and non-drying.
I expected to get that tight feeling on my face after the 10-15 minutes you wear the mask, but instead, it dried smoothly on my skin without any dryness at all.
I can’t say that I noticed immediate tightening or brightening after using this mask, but it is a nice non-drying balancing clay mask that warrants its $9.99 price.
This clay mask doesn’t contain extravagant ingredients that would warrant a higher cost. It’s a nice mask to use after a hot day when you feel like your skin could use some purifying and balancing.
Versed Keep It Supple Body Oil
Versed was Keep It Supple Body Oil is a dry body oil that is enriched with a blend of sweet almond, macadamia nut, and coconut oils. It also contains soothing calendula flower extract and nourishing vitamin E.
The light floral scent comes from Ylang Ylang oil. If you don’t like floral scents, this may not be for you, but the scent is very light.
I find that the white flower scent transforms over time to an even softer floral a few hours after you apply it. I really like the spray applicator that makes the application a breeze.
This is a lovely dry body oil that is not the slightest bit greasy, even in the heat of the summer and nourishes my dry skin.
Versed Press Restart Gentle Retinol Serum
Versed Press Restart Gentle Retinol Serum is formulated for retinol first-timers and those with sensitive skin. It targets fine lines and wrinkles, boosts collagen production, and evens skin tone. (All the characteristics of a good anti-ager.)
It is formulated with encapsulated retinol, which delivers retinol to the deeper layers of the skin without irritation. It also contains arophira and bakuchiol, both of which are plant-based retinol alternatives.
Arophira is a plant extract that regulates sebum and helps improve skin texture.
Bakuchiol is one of my absolute favorite anti-aging ingredients for its gentle but effective properties. You can read more about this ingredient in this post about the benefits of bakuchiol.
Versed’s bakuchiol is certified by CITES (Convention on International Trade in Endangered Species of Wild Fauna and Flora), which ensures that it doesn’t negatively impact the survival of the plant species.
Anti-inflammatory chlorophyll also has antioxidant and antibacterial properties and contributes to the creamy serum’s pretty pale green color.
Retinol + Bakuchiol
This retinol serum intrigued me for the combination of encapsulated retinol and bakuchiol. I’ve used and love both ingredients but never in the same product. I’m glad I gave it a try because it’s definitely a winner.
If I had my choice, I would only use cream-based serums, and this is a lovely one at that. It is thick and non-sticky and absorbs into my skin easily.
I follow with a moisturizer, and when I wake in the morning, I get the same results with this product as I do with my other favorite over-the-counter retinoid: smoother and fbrighter skin with improved skin tone and texture. I experience zero irritation with this product, and for that reason alone, I would repurchase.
Related Post: The Inkey List Bakuchiol Review
Versed Baby Cheeks All-in-One Hydrating Milk
Versed Baby Cheeks All-in-One Hydrating Milk is described as a vegan multitasking milk: it removes all traces of makeup, restores the skin’s pH balance, and gets rid of post-cleanse hard water residue, plus, it hydrates the skin, making it ideal for dry skin types.
It is formulated with algae extract, bamboo extract, and coconut water to leave skin ultra-soft. It is recommended as the first, last, or only step of your skincare cleansing routine.
I couldn’t resist the idea of a multi-tasking toner. Basic toners are the least glamorous part of my skincare routine. Traditionally, I used a toner to remove any left-over makeup that my cleanser did not remove, but these days I double-cleanse, so the makeup removal part is taken care of.
This skincare product does so much more. It balances your pH and hydrates, which is always welcome, especially in the cold weather months. I’ve never heard of a product removing hard water residue post-cleanse, but I’m glad that it does.
I love the pump bottle. It has a flip up cap, and you take a cotton pad and push down for a pre-measured amount of product. So easy.
The only warning I have here is to make sure your cotton pad completely covers the pump. I’ve had toner shoot out and onto my clothes because I was not careful!
Otherwise, I love this product. It is a clean product and does so much more than simply remove residual makeup as it delivers much-needed moisture to parched, dry skin.
What is “Clean” Skincare?
While clean skincare is not officially defined, clean skincare is generally considered to be made without toxic, harmful, and irritating ingredients. The Versed product line is made without over 1,300 toxins, added colors, or fragrances.
The Versed brand meets Target’s product qualifications for its clean beauty category, which includes being formulated without Phthalates, Propyl-paraben & Butyl-paraben, and Sodium Laureth Sulfate (SLES) and other ingredients you don’t want in your skincare.
It’s great to see that Versed products meet these qualifications and that are also vegan and cruelty-free. Even the product packaging is produced from low-waste materials.
Final Thoughts on Versed Clean Skincare
I really love to see the growing availability of affordable skincare lines like Versed that use clean and non-toxic ingredients. While every Versed product is under $25, you are getting formulations that are just as good as some higher-end products at twice the price.
My Favorites
My favorite Versed product that I tried in the first group of products I tested was The Shortcut Overnight Facial Peel. I haven’t found another combination of acids that work so well together (and also so gently) to create such a noticeable change in my skin literally overnight.
I really love both Press Restart Gentle Retinol Serum for the combination of both bakuchiol and retinol and Versed Baby Cheeks All-in-One Hydrating Milk for its hydrating and balancing properties.
Thanks for reading!
Niharika Verma
Friday 15th of November 2019
This range is super new to me :) Thank you for sharing.
Sarah
Friday 15th of November 2019
Thanks so much! It's great to see clean beauty available at affordable prices!